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Integrated Marketing & Promotion | July/August 1998

Dr. V.A. Shiva Ayyadurai, the Inventor of Email, was featured in an article in the July/August 1998 issue of Integrated Marketing & Promotion. The article was entitled “The Ultimate Relationship Builder“.

Below is an image of the article as it appeared. Click on the image to read the full article on the original site or in a PDF format.


Dr. V.A. Shiva Ayyadurai featured in an article on one-to-one marketing using email.

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